Connecting the dots of Social Media: WEB!

Web: The Future web is Alive:

By: Amber English and Ian Crowe

Turntable.fm. It is an interactive music listening service. The link below
http://betabeat.com/2011/06/what-is-this-magical-turntable-fm-everyones-talking-about/

• “It’s a browser-based chat-room that streams music based on the choices of a rotating cast of DJs drawn from whoever is in the room. There are up tofive DJs at any one time who create playlists; the station cycles through theplaylists one song at a time, moving from one DJ’s pick to the next, as theroom votes on how “lame” to “awesome” the track is.”

• “You can upload songs or search through the Medianet-powered library to create your playlist when it’s your turn to DJ.”

“I called it the Alive Web, though mostly due to lack of a better way of describing it. It’s a web
that is organic, alive, in real-time and as unpredictable as the people who use it.”
“What’s behind the alive web? Connectedness! With more than a billion
broadband connections and half a billion fast wireless connections, the
Internet of today is a whole lot faster and much easier to access.”

• An Alive web is an interactive web that can be used simultaneously with other
• Because this will become more popular and then more people will be spending their
• time on Google hangouts it will keep our attention away from our phones.
• This large interaction trend will require more bandwidth to accommodate growth.

Questions:

1. 1. What is this going to do from a personal engagement standpoint?
2. 2. Are people going to leave their houses to communicate or just go on Google?
3. 3. How will this affect future advertizing and marketing trends?
4. 4. How will this be incorporated into other social media?

Facebook Link

Facebook Link:
http://www.facebook.com/pages/DayspringMontessoriSaintGeorge

Goals For Dayspring Montessori

Additional Goals:
250 New Friends By End of Semester
125 New Likes in 12 weeks
50 “Recently Browsed” in 1st Two Weeks
25 New Business Relationships
10 New Clients in 12 weeks

Goals for Dayspring Montessori:

During my tenure as Media Consultant to Dayspring Montessori, I will monitor,
review, and manage the day-to-day information on their Facebook Page. I will
ensure that all major events are posted well in advance in order to attract more
people to Dayspring’s PR events. For example, the school had a “Parent Education
Night” and it would be my responsibility to inform the existing parents and their
friends through Facebook Uploads and Posts. I also plan to manage all the friends
of DM and make sure to reply to their comments and visit their sites as well,
commenting on multiple sites in order to expose more of our common friends to
Dayspring Montessori. I will be working closely with the Managing Director, who
has been responsible for returning the school back to profitability after a very
difficult last 4 years. The Managing Director came on board nine months ago and
immediately started a new marketing campaign – Part of which was to design a
new website and get DM on the radio, as well as using the most widely viewed print
advertisers in St. George. My FaceBook plan will try to reach out and work with all
the existing forms of marketing in order to create efficiency.

Facebook Plan- Dayspring Montessori:

Name of Business: Dayspring Montessori

Type of Business: Private School
Goal: The Building of a Business through the use of Social Media, Specifically, FaceBook (FB)

Background: Dayspring Montessori is a private school located in St. George and has been in operation for 18 years.  Montessori has an international presence and there are Private Montessori Schools located all over the world.  It is up to the owners of each individual school to determine the best way to build and grow their business. The mission statement of Dayspring Montessori is to “teach, support correct principles, and assist children in meeting their spiritual, emotional, physical, social, and academic needs. “ The Owner of Dayspring Montessori has spent 35 years teaching at a Montessori School, and the last 18 years have been spent building and running her own business. 

Current Marketing Plan and use of Social Media:

My Facebook plan is to post on Facebook any new even that is happening during school. Also to keep up to date with activities and letting the Facebook people to keep informed.  I plan to make my page compelling by posting at least every other day and to put photos and possibly videos. I also plan on linking other business to work with this current business so that it can strive and grow to it’s fullest potential. There also needs to have a personal email linked to the account so that there will be many ways for parents to reach Montessori.